Think like kids, don’t be afraid of being wrong, be proactive and imagine as much as you can has been the only rules given to the students who attended the Design Thinking Workshop!

During Festinno 2019, Anna Tirindelli from Ca’ Foscari University of Venice, introduced the students to the Design Thinking methodology, “a human-centred approach to innovation that draws from the designer’s toolkit to integrate the needs of people, the possibilities of technology, and the requirements for business success” (Tim Brown, CEO of IDEO).

The 19 students attending the Workshop, were coming from Ca’ Foscari University of Venice and University of Primorska. In this way, students were asked to create mixed groups, in order to experience diversity and achieve innovation without borders.

Students were given a challenge and together with their mixed groups they had to solve it in an innovative way. The challenge consisted in “imagining the company’s Innovation Lab of the future”. They had to think about solutions to attract different profiles, without using the salary as the main lever, they had to think about the space design, important relationships and imagine activities that could be performed inside. They also had to think about the relation of the lab with the headquarter and how to organize all the variables.

To do this, they participated to the workshop all the morning long and it was divided into 3 phases: divergence, convergence and presentation. In the first section, students had work on a canvas and brainstorm as many ideas as possible. They didn’t have any budget or other constraints: they only had to be as much creative as possible. During the second phase, though, they were asked to be more consistent with their proposals. They had to develop an Innovation Lab, for a specific company, in his core business. So, they were asked to go more into details to make the project more real and tangible.

At the end, all the groups presented their ideas and shared their Innovation lab of the Future with the others. The Design Thinking challenge was a competition and therefore, the winner was awarded in the Festinno Final Event that took place in the afternoon.

Students were enthusiastic, happy and proud of their ideas and they enjoyed the workshop very much.

Are you willing to be the next winner of the Design Thinking Challenge?